Lift your productivity.
Raise your bottom line.

Of all the tools in your shop, a vehicle lift offers the greatest opportunity for improving service bay productivity and profits. It can also open your business up to severe liability for injury and property loss if the lift does not meet structural and performance standards, or if the manufacturer lacks the commitment and service network to fully support it.

That's why it's important to know what it can really cost to buy any lift that compromises on design, construction or lifetime service support.

The cost of buying a lift versus the cost of owning a lift.

A lower price doesn't necessarily mean that you're getting a lift for less. Too often it means that you're getting less lift.

You want a lift that delivers the lowest total cost of ownership. That means a lift that costs less to operate. One that has a proven track record for consistent uptime with lower lifetime repair costs. One manufactured by a company with a record of consistent, dependable support.

The most expensive lift you can buy is one that isn't lifting.

In general, service bay productivity is cut by 50% any time a lift is out of commission. With $800 as the national average for daily service bay revenue (according to the NADA), it means you're losing about $400 per day while you're waiting for a lift to be repaired.

There's one thing that comes with every Rotary Lift. Peace of Mind.

Why does Rotary Lift sell more professional lifts than anyone else in the world? The answer can be summed up in one word.

Trust

You can trust the fact that no brand of lift performs better or more reliably than Rotary Lift, helping to ensure the lowest total cost of ownership while protecting your profit stream.

You can trust that every Rotary lift reflects the commitment to innovation that has made Rotar the lift leader.

You can trust that Rotary Lift will continue to lead the industry in the manufacturing of lifts in an ISO9001-certified facility, with each lift designed to meet applicable ANSI standards. That they're fully supported by the industry's most extensive network of factory-trained professionals for specification, installation, parts and service. And that Rotary lifts are engineered, designed, tested and certified for years of dependable income production.

When buying your next automotive lift, go beyond anyone's promises. Consider the answers to all of the questions outlined here before you decide. By thoroughly exploring your purchase options, you're making a decision based on a lift's total cost of ownership.

It's the kind of investment that pays for itself quickly, and then gives a lift to your bottom line -- every day you do business.